Home AWS Customer Story – “How Snap rebuilt the infrastructure that now supports 347 million daily users”

Customer Story – “How Snap rebuilt the infrastructure that now supports 347 million daily users”

by Vamsi Chemitiganti

This week’s post features another customer story on AWS. This article is reproduced from the below and discusses how Snapchat relied on microservices and a multi-cloud strategy to overhaul its technology approach as it grew.

Snap was born in the cloud — launching its flagship app, Snapchat, in 2011 on a cloud-native, monolithic architecture. As the app grew in popularity, Snap migrated to a microservices architecture on Amazon Web Services (AWS) to improve scalability, optimize availability, minimize latency, and reduce costs. On AWS, Snap now supports more than 306 million Snapchat users sending over 5.4 billion Snaps daily with 20 percent less latency than its prior architecture. Freed from managing infrastructure, Snap engineers can focus on developing new, unique offerings, such as Bitmoji TV, which renders users’ Bitmoji avatars as the stars of personalized, animated videos in real-time with the compute power of Amazon Elastic Compute Cloud (Amazon EC2) G4 instances. Snap continues to innovate on AWS, experimenting with new services and features to enhance visual communication and storytelling for its users.

References

[1] https://www.protocol.com/enterprise/snap-microservices-aws-google-cloud

Featured Image by Gerd Altmann from Pixabay

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