“Amazon and other pure plays are driving toward getting both predictive and prescriptive analytics. They’re analyzing and understanding information at an alarming rate. Brands have pulled products off of Amazon…
Monthly Archives
April 2017
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FraudPaymentsRetail Industry
What Banks, Retailers & Payment Providers Should Do About Exploding Online Fraud in 2017..
by vamsi_cz5cgoby vamsi_cz5cgoDespite the introduction of new security measures such as EMV chip technology, 2016 saw the highest number of victims of identity fraud , according to a new report from Javelin…
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“Madam..What use is a new-born baby?”’ – Michael Faraday – (Apocryphal quote) when asked about the utility of electricity a new invention in the 1800s… Why Hadoop Is Thriving and…
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AnalyticsBig DataCRMOpinion
Why Big Data Analytics is the Future of CRM..
by vamsi_cz5cgoby vamsi_cz5cgoA question that I get a lot from customers is around how Big Data can help augment CRM systems. The answer isn’t just about the ability to aggregate loads of information…
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ArchitectureCloudDigitalOpinion
Demystifying Digital – Reference Architecture for Single View of Customer / Customer 360..(3/3)
by vamsi_cz5cgoby vamsi_cz5cgoThe first post in this three part series on Digital Foundations @ http://www.vamsitalkstech.com/?p=2517 introduced the concept of Customer 360 or Single View of Customer (SVC). This second post in the…